Meta has announced the return of free job listings to its Facebook platform, a feature that was retired a couple of years ago, and is now available to users in the United States.
The re-launched service focuses on local entry-level, service, and trade employment opportunities, and is accessible through a dedicated “jobs” tab within the Marketplace section of Facebook. Meta states that these listings may also be surfaced within relevant Facebook Groups to reach a more targeted audience. Additionally, individual business pages are empowered to create and publish their own job listings directly on the platform.
To use the feature, users must be at least 18 years old, and all posted listings are required to comply with Facebook’s community guidelines. The platform has specified several categories of prohibited content, including listings for adult services and drugs, as well as postings for in-person childcare services.
This is not the first time Facebook has offered a job-finding tool. The company initially introduced job listings in 2017, launching first in the United States and Canada, and expanded the service to over 40 countries in 2018. However, Facebook began to scale back the feature in 2022, limiting it to the U.S. and Canada, before officially shutting it down in 2023. Although the program was discontinued, companies could continue to post job openings as paid advertisements.
The previous advertising system drew criticism for allowing organizations to use ad-targeting tools to prevent certain demographic groups, based on gender and religious background, from viewing job advertisements. Meta confirmed that its discrimination policy, which prohibits this type of conduct, will be enforced for all users of the free job posting feature.
Early usage of the re-launched tool in areas like Seattle indicates it is being used by local businesses as a digital version of a “Help Wanted” sign for restaurants and other small enterprises.
