AI might be your new office mate—whether you like it or not: Databridge Market Research’s latest study pulls back the curtain on AI adoption in the workplace, and the numbers are a mixed bag of enthusiasm and avoidance. While AI’s been hyped as the next big thing, a surprising 57% of employees are giving it the cold shoulder. But here’s the kicker: 32% of those AI-avoiders are actually relying on it for day-to-day tasks without even realizing it.
The “AI in the Workplace” report highlights a curious blend of conscious rejection and unconscious dependence. It seems many employees are either skeptical of AI’s benefits or simply unaware of its presence in their daily workflows. Databridge’s findings suggest a significant disconnect between the AI narrative being pushed by tech companies and the reality experienced by everyday workers.
Further data points from the report include a breakdown of AI usage across different departments. The report specifically mentions that marketing and sales teams are leading the charge in AI adoption, leveraging tools for data analysis and customer engagement. On the other hand, HR and finance departments are taking a more cautious approach, primarily using AI for routine tasks like data entry and report generation.
“It’s clear that AI is already woven into the fabric of many workplaces, even if employees aren’t fully aware of it,” says lead analyst Sarah Jenkins. “The challenge now is to bridge the awareness gap and ensure that AI is used effectively and ethically.” The study also touches on the importance of training and education to help employees understand AI’s capabilities and limitations.
The Databridge Market Research study was conducted in Q1 2024 and involved surveying over 1,000 employees across various industries in North America. The margin of error for the study is +/- 3%.




